I had the opportunity to design and art direct several campaigns for Motorola’s Droid devices. We created landing page experiences which portrayed a futuristic, premium brand. There were also several elements created that live on the phone such as, boot sequence animations, a command center widget, battery charging ui design, and device wallpapers. I also art directed the device photography.
Client
- Verizon
- Motorola
Agency
dentsu mcgarrybowen
Role
- UI Design
- Art Direction
- Animation
- 3D
Deliverables
- Landing Page
- Pre-Release Page
- Device Bootup Animation
- Device UI Elements
Tools
- Cinema 4D
- Photoshop
Droid Turbo Boot Animation
I had the opportunity to design what the boot animation for the Droid Turbo would look like. The glass design was a modern new look from the previous devices which shipped with a Droid eye boot sequence. Method Studios in NYC animated it in 3D.
Device UI Elements
Here are several UI elements that I had the opportunity to design. These shipped as part of the Droid device OS. Included are widgets, battery charging designs, vehicle navigation, and background wallpapers.
Droid Turbo Pre-launch
Before the Droid Turbo launched, I designed a teaser countdown landing page. The device was shrouded in mystery but potrayed it a premium look. Visitors were able to sign up to recieve a notification when the device launched.
